Grand launch of M Minori sales gallery in Taman Austin Perdana, Johor Bahru. (From left) Mah Sing’s General Manager of Project Implementation, Chan Chee Hing; Mah Sing’s Executive Director, Datuk Seri Leong Yuet Mei; Member of Parliament for Tebrau, Yang Berhormat Tuan Jimmy Puah Wee Tse; Mah Sing’s Chief Executive Officer of Property Subsidiaries, Benjamin Ong Chin Yee; Mayor of Johor Bahru City Council, Yang Berhormat Dato’ Haji Mohd Noorazam Bin Dato’ Haji Osman and Mah Sing’s General Manager of Marketing & Sales, You Huei Shi. Image from: Mah Sing

Mah Sing Group Berhad (Mah Sing) aims to expand its footprint in Johor by actively seeking for landbank intended for townships, industrial project and M Series projects. It launched the sales gallery for M Minori in Taman Austin Perdana, Johor Bahru, marking Mah Sing’s inaugural M Series development in the southern region.

With an affordable starting price of RM288,000, M Minori’s Tower A with 252 units of non-Bumiputera lots was fully sold over one weekend. Due to the encouraging response received, Tower B is now open for registration.

Mah Sing’s Founder and Group Managing Director, Tan Sri Dato’ Sri Leong Hoy Kum said, “Johor Bahru is an important market for us since our first township here in 2000, and Mah Sing has been operating here for 23 years. As such, we are actively looking to buy more landbank in Johor especially for townships, industrial projects and M series projects. We are very optimistic of the Johor property market due to Mah Sing’s strong brand recognition here, spillover demand from Singapore and upcoming infrastructure projects such Sistem Transit Rapid (RTS) Link Johor Bahru-Singapore which will further boost economic activities in Johor Bahru. In fact, M Minori will provide shuttle bus service from M Minori to the CIQ and Bukit Chagar RTS Station. Furthermore, the Memorandum of Understanding (MoU) to develop Johor – Singapore Special Economic Zone (SEZ) between Malaysia and Singapore which is planned to be inked by mid-January next year, is expected to stimulate the economic activities between Singapore and Johor. This will also encourage more people to look for properties and reside in Johor, hence it is timely for us to expand our presence in Johor.”

The opening ceremony of M Minori’s sales gallery was officiated by Member of Parliament for Tebrau, Yang Berhormat Tuan Jimmy Puah Wee Tse, Mayor of Johor Bahru City Council (MBJB), Yang Berhormat Dato’ Haji Mohd Noorazam Bin Dato’ Haji Osman, Mah Sing’s Executive Director, Datuk Seri Leong Yuet Mei and Mah Sing’s Chief Executive Officer of Property Subsidiaries, Benjamin Ong Chin Yee, together with the senior management team of Mah Sing and government officials.

(From left) Mayor of Johor Bahru City Council, Yang Berhormat Dato’ Haji Mohd Noorazam Bin Dato’ Haji Osman and Member of Parliament for Tebrau, Yang Berhormat Tuan Jimmy Puah Wee Tse visiting the show unit together with Mah Sing’s Executive Director, Datuk Seri Leong Yuet Mei and Mah Sing’s Chief Executive Officer of Property Subsidiaries, Benjamin Ong Chin Yee. Image from: Mah Sing

M Minori is a mixed development comprising three blocks of serviced suites with a gross development value (GDV) of approximately RM469 million. The 3 blocks consist of a total of 1,526 residential units, with 1-bedroom, 1+1 bedroom, 2-bedroom and 3-bedroom units, with built-ups ranging from 570 sqft to 880 sqft. M Minori also features 2 retail lots to offer convenience to residents.

“Our M Series developments have shown good results with high take-up rates, due to its strategic location in established neighbourhoods, attractive price points with practical layouts, and excellent connectivity and accessibility. We are confident that our M Series will suit our southern market, hence, we introduced M Minori. The encouraging take-up of Tower A launched last month proved that this decision was correct. Looking ahead, Mah Sing will continue to look for suitable lands which can replicate the success of our M Series residential developments as well as industrial properties.” Tan Sri Dato’ Sri Leong added.

The brand new M Minori sales gallery was unveiled with a ribbon-cutting ceremony and show unit tour for guests. Dato’ Haji Mohd Noorazam Bin Dato’ Haji Osman, Mayor of MBJB said, “We laud Mah Sing for prioritizing sustainability and the community’s needs in every aspect of their development process, especially in offering quality developments such as M Minori. The State Government of Johor collaborates closely with companies in the private sector that are committed to developing sustainable homes in strategic locations that are complete with public facilities and amenities. This is also in line with MBJB’s mission to build a sustainable and low carbon city.”

Inspired by the Japanese Wabi-sabi concept, the show units at the newly launched M Minori sales gallery enable homebuyers to gain a better understanding of the design concept of the development, visualise how spaces can be utilised and giving them ideas to create their dream home.

Mah Sing’s Chief Executive Officer, Property Subsidiaries, Benjamin Ong Chin Yee said, “M Minori is specifically designed for young professionals, newlyweds and growing families, enabling them to embrace the Ikigai living concept – Japanese definition of balanced life with practical living space at an affordable price. On top of that, M Minori prioritizes environmentally friendly and sustainable living as evidenced through its GreenRe Bronze certification. M Minori is equipped with green features such as EV charging stations, rainwater harvesting, automated waste collection system and biodegradable building materials.”

M Minori – Japanese Living Concept Theme from RM288,000

Inspired by Japanese living concept, M Minori is aimed at young buyers looking for a more convenient and safer environment due to the stricter access control at an affordable price. 

M Minori is in the heart of the established Austin community, which means buyers will be able to easily access educational institutions, medical centers, shopping outlets and more. We believe that first-time home buyers from surrounding areas who want to stay near the central business district will find M Minori very attractive and convenient.

Located Strategically in A Matured Neighbourhood With Excellent Connectivity

M Minori is strategically positioned to capture a huge target catchment as it is within the vicinity of matured neighbourhoods such as Austin Height, Taman Seri Austin and Taman Setia Indah. These mature residential communities are highly accessible via major highways and trunk roads, such as the North-South Expressway interchange, Pasir Gudang Highway Interchange and Senai-Desaru Expressway Interchange.

Interested home buyers who wish to explore the newly launched show unit of M Minori can visit the sales gallery unit located at Taman Austin Perdana, Johor Bahru. It is open from 9:30am – 9.30pm.

(21 November 2023)